Brighton news: Bobby Zamora on striker consultant role

Former Brighton forward Bobby Zamora has been delighted to "help the club again" after being appointed as a striker consultant.

The 43-year-old is in his third spell with Albion as a club ambassador, having had two periods on the south coast as a player.

Speaking on BBC Radio Sussex's Albion Unlimited podcast, Zamora explained his new role: "I have been in working with the strikers - not necessarily with everything on the pitch but looking at previous games, providing a bit of analysis, sitting down with the players, talking about how they can improve their game and what we can work on.

"There's a lot of talent here. There are five guys that are genuinely all really good players and are all pushing each other. The biggest challenge for me is going to be dealing with those guys mentally.

"It is hard when you're a striker and the guys ahead of you, or in the team currently, are scoring goals and performing well.

"It is about managing that and trying to keep their confidence up, not their frustration."

Zamora scored 51 goals in 108 appearances for Brighton and says it was a natural decision for him to return as a coach.

"My history at the club is well known," he said. "Coming here, scoring goals and being a big part of its history is phenomenal.

"It is a big pleasure for me to be a part of it. I absolutely love the club. It's an opportunity for me to come in and help the club again, in a different way this time."