Kmart Australia launches spring range with $25 dupe of popular $190 'dream dress': 'So flattering'

Kmart Australia has sent shoppers into a frenzy after releasing a summer dress that's stylish, comfortable and looks very similar to a high-end design.

The Sleeveless Knit Woven Midi Dress is the 'perfect' outfit for the warmer months and has been described by shoppers as a 'dupe' of the $190 DISSH Mon Scoop Neck Midi Dress.

Both sleeveless dresses are designed with a scoop neck, two side pockets, flared hem and drop waist style that will suit any body type.

Sydney mum-to-be Chelsea Williamson spotted the latest Kmart buy in store and boasted about it in a video.

'I found this really cute dress in yellow. Yellow is definitely going to be in for summer. I already know that for a fact,' she said in the clip.

The Kmart buy is available in black, khaki, yellow and blue while the DISSH version is only available in brown and white.

Nicola also picked up the dress but in black and declared the department store is in its 'DISSH era'.

Others admitted they're now 'running to Kmart' to grab the affordable dupe.

The Kmart dress is available in sizes six to 20 while the DISSH version is only offered from size six to 16.

This isn't the first time shoppers have spotted a DISSH lookalike at Kmart.

Earlier this year a $30 knit dress from the retail giant was flying off shelves for it's chic design.

Customers were obsessing over Kmart's Long Sleeve V-Neck Ribbed Maxi Dress for its versatility, comfort and style.

Joy, better known as on TikTok , boasted about the affordable buy in a now-viral video and said it reminds her of Dissh's Reign dress priced at $159.99.

'Ladies, you need to run to Kmart because they've got this beautiful knit dress... I am so impressed by the quality of this dress,' she said in the clip.

'The material is extremely soft and comfy but isn't see through and it's such a flattering cut.'

One of the few differences between the two dresses is the Dissh version features an adjustable waist tie at back, lettuce hem cuffs, and is a heavier weight.

The Dissh dress is available from sizes XS up to XXL and there's three colour options - black, stone and white.

The Kmart dress is also available in three different shades including black, bone beige and grape.

Joy's video quickly caught the attention of other shoppers and has since been viewed more than 200,000 times.

'OMG looks like the Dissh dress,' one woman agreed.

'I have this in black and it is soo comfy too! And surprisingly warm,' another added.

'Quality isn't anywhere near Dissh but definitely good for Kmart,' a third said.

'INSANE how it looks exactly like the dress Witchery did for $150 something omg? My work also did a limited edition dress like this in a dark fern for $120,' someone else wrote.

Another shopper posted a video detailing three ways to style the popular dress.

Jane, who's known for sharing fashion tips on TikTok, first paired the dress with a denim jacket, white sneakers, sunglasses and a white tote bag for a casual look.

For a fancier look, she wore a black blazer with a belt over the dress and heeled boots.

And for a comfortable weekend outfit she opted for a trench coat, black loafers and matching bag with a striped cardigan over her shoulders.

'Being 24 weeks pregnant I am living in knit dresses especially this time of year,' she wrote.

'This is such a versatile one which can we worn for everyday, for workwear and so much more!'