Bloomberg
Bentley Turns to Former Porsche Boss for a Dose of Adrenaline
G.Evans1 hr ago
The bosses at parent company Volkswagen AG knew Bentley Motors Ltd. needed an injection of adrenaline. the Crewe, England-based brand is navigating the future of electric vehicles and manages a portfolio of models—such as the Continental , the Flying Spur and the Bentayga —that have started to age. Global sales for Bentley in the first half of 2024 are down 23% from a year earlier; total sales numbers last year trailed the record highs of 2021 and '22. Adrian Hallmark , the chief executive officer who saw the company through the pandemic, announced his departure for Aston Martin Lagonda Global Holdings Plc in March.
Read the full article:https://www.bloomberg.com/news/articles/2024-10-01/bentleys-new-ceo-porsche-918-spyder-creator-plans-to-revamp-its-ev-future
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