Black Friday 2024 Is Weeks Away. But These 20+ Early Deals Are Available Now.
I've covered Black Friday sales for Wirecutter since 2016, vetting hundreds of thousands of bombastic bargain claims and navigating seas of mediocre "blowout" TV deals.
And while the official date of this mega-event remains the day after Thanksgiving (November 29 this year), something else has become clear: The sale is growing in length. Early Black Friday discounts start weeks before the event, as early as October.
That ever-expanding sale dynamic makes it all the more important to take an informed approach. Knowing what you can cross off your list early and what things you should wait to buy has never been more difficult.
That's why we vet the pre-holiday sale prices of our expert-recommended gear so thoroughly. Below, we've highlighted only the best early Black Friday discounts on Wirecutter's picks, so you can square away your holiday shopping without fear of getting a bad price on a bad product.
Sabai The Essential Sofa One of our favorite couches you can buy online, this compact sofa is made with recycling in mind: Many of its parts are replaceable and recyclable. We also love that its cushions remain plump and unworn after years of use. It's available in multiple configurations, fabrics, and colors. Buying Options$1371 fromUse promo code WCSOFA for 20% off sitewide, price includes shipping
Other things to know: A low back and shallow seating may not be the comfiest for lounging. Deal price reflects sample configuration with included shipping cost. The Essential Sofa is made to order and ships within two to four weeks. Use code at checkout to get the deal price; the code also takes 20% off sitewide.
Read more: The Best Sofas You Can Buy Online
Google Nest Audio smart speaker (buy one, get one free) The best Google Nest smart speaker for streaming music is also our top pick for a Google smart-home assistant. It offers a noticeably richer audio experience than the smaller Google Nest speaker, and you can use a pair as a stereo set or use it with other Google speakers for multiroom audio. Buying Options$100 from Best Buy (2-pack)Add 2 to cart, BOGO free offer reflects in cart
Other things to know: On a par with the Amazon Echo. Sound is good but nothing special. Just under 7 inches tall, with a slim, 3-inch base. Physical switch on the back turns the microphone off, and tap controls on either side control volume. Buy one speaker, get one free.
Read more: The Best Google Home–Compatible Smart-Home Devices
Anker Soundcore Space A40 earbuds Tiny and lightweight, these earbuds offer everything you could want from a wireless Bluetooth pair, without breaking the bank. Although they don't support voice assistants such as Siri and Alexa, they sound great, provide excellent noise cancellation, and have a long, 10-hour battery life. Buying Options$45 fromWith clipped on-page coupon (deal on black, blue, and white)
Other things to know: Does not support voice-activated assistants. IPX4 water-resistance. 18-month warranty. Limited touch controls. Available at the deal price in black, blue, and white.
Read more: The Best Wireless Bluetooth Earbuds
Anker Soundcore Sleep A20 Earbuds (refurbished) Get better ZZZs by blocking and masking sounds as you snooze with our top-testing sleep headphones. They're especially customizable, with three different sizes of wings and seven sets of ear tips for comfort. They offer Bluetooth connectivity, plus a long battery life of 10 hours streaming or 14 hours when using pre-loaded sounds. Buying Options$72 from eBay (refurbished)Use promo code ANKER4844
Other things to know: Charging case provides around five full charges. Built-in alarm, plus a sleep-tracking function when used with the app. Certified refurbished by Anker. Two-year warranty. Use code ANKER4844.
Read more: The Best Sleep Headphones
Mixbook — 50% off custom holiday photo cards The best holiday photo card service for creating cards from your phone also has some of the best photo-editing tools of any service we tested, plus a terrific app that streamlines ordering. Mixbook offers double-sided printing with no minimum order size, which is great for smaller sends. Buying Options$52 fromUse promo code WIRECARD for 50% off cards
Other things to know: Fewer design options than with our top pick, but still an ample selection. Mixbook doesn't offer card mailing. Envelopes can be preaddressed for an additional fee. Use code to get 50% off your order (does not apply for magnets). Budget-shipping option is free.
Read more: The Best Holiday Photo Cards
Mixbook — 50% off LayFlat Photo Books We think this service offers the best book-building experience, with modern design options, color-accurate photo reproduction, great customer service, and a powerful app. Its image-uploading options are versatile, and its photo-editing tools are simple and efficient. Buying Options$47 fromUse promo code WIREBOOK for 50% off LayFlat photo books, shipping varies by selection
Other things to know: Other photo book services offer more photo-editing tools. Use coupon code for 50% off LayFlat Photo Books. Pricing and shipping costs vary by selection. Not valid for 6-by-6 or softcover photo books.
Read more: The Best Photo Book Service
Cuisinart DCC-1200 coffee maker Make mornings better with this relatively inexpensive maker, which reliably brews good coffee. Of all the cheap coffee makers we tested, it has some of the most useful features, including a self-clean function and user control of the hot plate's holding temperature. Buying Options$85 from Macy'sPrice reflects in cart
Other things to know: Three-year warranty, the longest coverage of any model we tested, but it has the hardest water tank to fill, with measurements that are nearly impossible to read. Price reflects in cart. Deal for the black stainless steel finish.
Read more: The Best Cheap Coffee Maker
Ooni Koda 16 Gas Powered Pizza Oven Enjoy fast and delicious pizza this season with an outdoor oven that lights up with the turn of a dial. Not only is it spacious, but it can also bake an obscene number of pies on one tank of propane. It reached a maximum temperature of 890 °F during our tests and reliably outperformed all others we tried. Buying Options$480 from King Arthur Baking CompanyYou save $120 (20%)
Other things to know: Also makes a great gift for dads , wedding registries , and more. An expensive, specialized cooking appliance. The best deal we've seen outside of occasional Costco sales.
Read more: The Best Pizza Oven
Cuisinart Power Advantage Plus 9-Speed Hand Mixer Want to knock out a bowl of frosting in seven minutes? This mixer is sturdy, effective, and dependable, especially for the price. It has a nice range of speeds and comes with several attachments that all store neatly in the incorporated snap-on case. Buying Options$60 from(deal on chrome or white)
Other things to know: We also recommend this as a gift for tweens . Overall not as powerful, feature-packed, or easy to use as our top pick. Deal on the chrome or white finish.
Read more: The Best Hand Mixer
Panasonic FlashXpress Toaster Oven Our top pick for the best toaster oven cooks food evenly and doesn't generate hot spots that could cause inconsistent toasting. It's the fastest at making toast compared with all other models we've tested, and it performs as well as or better than competitors that cost significantly more. Buying Options$120 fromUse promo code WC120 (deal on silver)
Other things to know: Recommended for those who want a toaster oven just for making toast and other small jobs. Deal only on the silver finish. Use code WC120 at checkout to get the deal price.
Read more: The Best Toaster Oven
Hisense U6N Series Google TV (55-Inch) Enjoy a brighter screen, better black levels, higher color saturation, and better gaming with this new model of our current inexpensive 4K TV pick. We've put it through testing, and will publish a new guide update soon. Buying Options$350 fromWith scheduled delivery
$350 fromYou save $125 (26%)
$350 from Best BuyYou save $125 (26%)
Other things to know: One of only two 2024 budget TVs that meet our criteria. Deal price is for the 55-inch size with scheduled delivery.
Read more: The Best 4K TV On a Budget
Hisense U8N Series LCD/LED TV (85-inch) Equipped with all the advanced technologies we look for, this TV delivers a great picture at a reasonable price. It runs on Google TV, our favorite smart-TV platform, and offers a 120 Hz refresh rate, low input lag, and dual HDMI 2.1 inputs, so it's great for gaming, too. Buying Options$1800 from Best Buy (85-inch)You save $200 (10%)
Other things to know: As with most LCD TVs, you don't get the best horizontal viewing angles. Best for playing 4K HDR content. Doesn't do as good a job of upconverting lower-resolution video. Deal available on the 85-inch size.
Read more: The Best LCD/LED TV
Embark Breed + Health Dog DNA Test Kit This dog-DNA test screens for more than 200 genetic health conditions and traits, analyzing twice as many genetic markers as the competition. It's based on a comprehensive database of more than 350 breeds, and Embark offers reliable customer service. Buying Options$98 from Embark (breed ID test only)Use promo code
$129 fromUse promo code WIRECUTTER
Other things to know: The company says its breed results are 95% to 99% accurate. There's no government oversight of the industry, however, so tests aren't independently verified. Free shipping. Use code .
Read more: The Best Dog DNA Test
AncestryDNA Test KitExploring your roots has never been easier thanks to this DNA testing kit, which boasts the largest reported family-matching database we've seen. From the navigable interface and straightforward instructions to the thorough reports and test results, this service offers a truly seamless experience.
Buying Options$39 fromYou save $51 (57%)
$39 fromYou save $51 (57%)
Other things to know: The only service we tested that's limited to autosomal testing. Ancestry participates in biomedical research with both for-profit and nonprofit groups, but it shares anonymized data only with customers' explicit consent. All DNA test kits have privacy risks that you should take into account
Read more: The Best DNA Testing Kit
Vornado UH200 Uultrasonic Humidifier If you need an ultrasonic humidifier for bigger spaces and consistent humidity, our upgrade pick is for you. Equipped with an extra-large, 1.75-gallon tank and warm-mist capabilities, it self-regulates to prevent over-humidification. Buying Options$150 fromYou save $41 (21%)
Other things to know: Louder than our other ultrasonic picks. Requires less frequent refills. Five-year manufacturer warranty.
Read more: The Best Humidifier
Dyson V12 Detect Slim Cordless Stick Vacuum (Refurbished) Light, powerful, and easy to maneuver, this manufacturer-refurbished Dyson vacuum rivals more expensive models in suction, airflow, and cleaning power. It comes with multiple brushes and attachments to help you clean every nook and cranny, plus a washable filter. The 45-minute run time works well for most spaces. Buying Options$350 from Woot (refurbished)Free shipping for Prime members
Other things to know: Tiny, 12-ounce dustbin. Takes four hours to recharge. Doesn't stand on its own. Converts to handheld vacuum with attachments. 180-day Dyson warranty. Not the absolute lowest price we've seen, but still a good deal. Free shipping for Prime members.
Read more: The Best Cordless Stick Vacuum
Windmill AC with WhisperTech The preinstalled frame of this good-looking air conditioner fits right in a window—plus, it has a stylish plastic cover over the back, rounded corners, and subtle indicator lights. Its inverter compressor is just as efficient as that of our overall top pick, too. Buying Options$398 from Windmill AirUse promo code WIRECUTTER24, price includes shipping
Other things to know: You can't open your window while using it. Typically more expensive than our top pick, and a little louder. Doesn't come with a window support bracket. Make sure to remove the shipping protection, and then use code WIRECUTTER24 at checkout to get the deal price, which includes the cost of shipping.
Read more: The Best Air Conditioner
Werner FS106 6ft Type I Fiberglass Single Sided Step Ladder Get a jump on holiday-lights hanging and other projects with this well-built ladder that offers a 10-foot reach. It's from a reputable manufacturer, it makes a good choice if you prefer a more traditional stepladder, and it works with a number of buckets, trays, and hooks to hold tools and parts for your projects. Buying Options$50 from Home DepotYou save $20 (29%)
$50 from Lowe'sWith store pickup
Other things to know: Doesn't have the wide top steps of our other stepladder picks. Max load capacity of 250 pounds. Accessories are all available for purchase separately.
Read more: The Best Ladders
Sephora Daily Brush Cleaner Liquid cleanser is the most efficient and effective for cleaning eye-area makeup brushes and brushes used with liquid makeup. Makeup artist Mario Dedivanovic told Wirecutter that this cleaner is particularly good for those with sensitive skin. Buying Options$18 fromFree Beauty Insider membership required, use promo code SAVINGS
Other things to know: Deal price is for the 13.52-ounce value size, which offers the lowest cost per ounce. .
Read more: How to Clean Makeup Brushes
Too Faced Better Than Sex Volumizing Mascara (two-pack) This rich, structured formula is one of our favorite mascaras. The curvy fibrous brush leaves lashes full at the base and defined at the tips. One coat gives a natural boost, and extra coats intensify lashes without looking heavy or goopy. Buying Options$33 from Macy's (pack of 2)Use promo code FRIEND
Other things to know: Deal for a set of two tubes. Chunky brush can be unwieldy. Some testers noticed a touch of under-eye smudging after a full day of wear (but not full-on raccoon circles). Use code . Price per tube isn't quite as low as we've seen, but those deals didn't have free shipping.
PureRelief XL King Size Heating PadEditor's note: The photo at the top of this may reflect previous deals that are no longer valid and have been removed. Check out our Deals page for more great discounts on Wirecutter's expert-approved picks.
This was edited by Janie Campbell and Nathan Burrow.
Meet your guide Nathan Burrow Deals EditorWhat I CoverNathan Burrow is the senior deals editor at Wirecutter. He is an avid reader and a parent to a poorly behaved beagle mix. He resides in Kansas City (the Missouri one). He is a longtime content contributor for Wirecutter, and his work has also been featured in The New York Times.
